BEYOND ADVERTISING CREATING VALUE THROUGH ALL CUSTOMER TOUCHPOINTS
YORAM WIND AND CATHARINE FINDIESEN HAYS2016 年出版261 页ISBN:1119074229
STRATEGY FROM THE OUTSIDE IN PROFITING FROM CUSTOMER VALUE
2010 年出版314 页ISBN:9780071742290
VANISHING BOUNDARIES HOW INTEGRATING MANUFACTURING AND SERVICES CREATES CUSTOMER VALUE
RICHARD E.CRANDALL2014 年出版505 页ISBN:9781466505902
Management Meeting and Exceeding Customer Expectations
Warren R.Plunkett2006 年出版0 页ISBN:
Operations Management: Customer-Focused Principles
Richard J. Schonberger1997 年出版723 页ISBN:
MANAGEMENT:MEETING AND EXCEEDING CUSTOMER EXPECTATIONS SEVENTH EDITION
2002 年出版797 页ISBN:0324027257
Management Meeting and Exceeding Customer Expections Sixth Edition
Warren R.Plunkett1998 年出版760 页ISBN:
跨国公司价值网络与竞争优势 基于客户让渡价值的群体竞争 group competition based on customer delivered value
周煊著2005 年出版186 页ISBN:7501772819
Customer Relationship Management Integrating Marketing Strategy and Information Technology
2003 年出版179 页ISBN:0471271373