Unit Ⅰ Organizations and Systems 机构与体制 1
Chapter 1 Regional Economic Integration ＆ Economic Globalization 区域经济一体化与经济全球化 3
Chapter 2 World Trade Organization 世贸组织 49
Chapter 3 Multinational Corporations 跨国公司 85
Chapter 4 Trade Protection ＆ Free-trade Zones 贸易保护与自由贸易区 119
Unit Ⅱ Capital and Finance 资本与金融 161
Chapter 5 International Payment 国际支付 163
Chapter 6 Financial Markets 金融市场 207
Chapter 7 Investment Invitation ＆ Financing 招商融资 241
Chapter 8 Mergers ＆ Acquisitions 兼并收购 283
Unit Ⅲ Business Activities 商务活动 321
Chapter 9 International Marketing 国际营销 323
Chapter 10 Modem Logistics 现代物流 359
Chapter 11 E-commerce 电子商务 393
Chapter 12 Commercials ＆ Promotion 广告与促销 431
Chapter 13 Convention,Exhibition ＆ Exposition 商务会展 473
Unit Ⅳ Issues and Solutions 问题与对策 513
Chapter 14 Trade Fraction ＆ Barrier 贸易摩擦与贸易壁垒 515
Chapter 15 Dumping ＆ Anti-dumping 倾销与反倾销 557
Chapter 16 Fraud ＆ Credit 贸易诈骗与信用 595
Chapter 17 Business Negotiation Tactics 商务谈判策略 641
Unit Ⅴ Laws and Regulations 法律法规 687
Chapter 18 Company Law ＆ Contract Law 公司法与合同法 689
Chapter 19 Foreign Trade Law 对外贸易法规 735
Chapter 20 Patents,Franchises ＆ Licenses 专利，特许权与许可证 779
Appendix 1 世界主要国家和地区货币中英文名称 821
Appendix 2 世界各国和地区主要机场中英文名称和代码 829
