STUDY GUIDE TO ACCOMPANY MARKETING
COURTLAND L.BOVEE AND JOHN V.THILL1992 年出版330 页ISBN:
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JEAN-PIERRE JEANNET H.DAVID HENNESSEY1995 年出版896 页ISBN:0395710456
Marketing concepts and strategies 200e
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INTERNATIONAL MARKETING RESEARCH TEXT & CASES
P.KAMESWARA RAO N.R.V.PRABHU2011 年出版528 页ISBN:9788174469083
Marketing toi Hospitality and Tourism
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