工商管理英语教程 上PDF电子书下载

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Unit 1 What is a Manager? 1

Additional Reading 8

Text A What is Management 8

Text B What Managers Do 10

Unit 2 Levels of Management 14

Additional Reading 22

Text A What It Takes to Be a Great Manager 22

Text B Teamwork Competency 26

Unit 3 Management—a Dynamic Process 32

Text A A Changing Workforce：Older and More Diverse 39

Additional Reading 39

Text B Changing Technology 41

Unit 4 Ten Principles of Economics(Part Ⅰ) 45

Additional Reading 53

Text A Supply and Demand 53

Text B Theory of the Firm 55

Unit 5 Ten Principles of Economics(Part Ⅱ) 60

Additional Reading 68

Text A National Income Accounts 68

Text B Inflation and Unemployment 71

Unit 6 Planning 76

Text A Overview of Goals and Plans 86

Additional Reading 86

Text B Planning Time Horizon and Planning in Learning Organizations 90

Unit 7 Organizing 94

Additional Reading 104

Text A Departmentalization(Part Ⅰ) 104

Text B Departmentalization(Part Ⅱ) 108

Unit 8 Leading(Part Ⅰ) 112

Additional Reading 112

Text A Leading(Part Ⅱ) 121

Text B Leading(Part Ⅲ) 125

Unit 9 The Basic Structure and Objectives of the Control Process 130

Text A Budget and Financial Controls 137

Additional Reading 137

Text B The Changing Philosophy of Control 142

Unit 10 The Business Presentation 145

Additional Reading 158

Text A Types of Presentations and Five Propositions about Presentations 158

Text B Types of Delivery 161

Appendix Ⅰ Reference Translation of the Main Texts 166

Appendix Ⅱ key to the Exercises 189

Appendix Ⅲ Tapescripts 200

Appendix Ⅳ Glossary 212

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