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本书包含了国际商务最新的理论和内容,并强调文化在国际商务中扮演的主导作用。本书的主题放在最前沿和中心的位置,以文化和全球化为基础,用直白和吸引人的方式解释了它们与商务之间的内在关联。本书通俗易懂、...
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