Strategic Advertising Campaigns Third Edition
Don E.Schultz1990 年出版630 页ISBN:0844230553
Strategic market management sixth edition
David A.Aaker2001 年出版338 页ISBN:0471415723
STRATEGIC MARKET MANAGEMENT FIFTH EDITION
DAVID A.AAKER1998 年出版330 页ISBN:0471332488
STRATEGIC MARKET MANAGEMENT FOURTH EDITION
DAVID A.AAKER1995 年出版379 页ISBN:0471309567
STRATEGIC ADVERTISING MANAGEMENT THIRD EDITION
LARRY PERCY RICHARD ELLIOTT2009 年出版424 页ISBN:0199532575
International Strategic Management Sixrh Edition
理查德·霍杰茨,弗雷德·卢森斯,乔纳森·多2008 年出版179 页ISBN: