FUNDAMENTALS OF MODERN MARKETING THIRD EDITION
EDWARD W.CUNDIFF RICHARD R.STILL NORMAN A.P.GOVONI2222 年出版462 页ISBN：0133413888
MARKETING MANGAGEMENT STRATEGY AND CASES FIFTH EDITION
1989 年出版958 页ISBN：0471601659
MARKETING MANAGEMENT STRATEGIES AND PROGRAMS FOURTH EDITION
1991 年出版449 页ISBN：0070489424
CONSUMER BEHAVIOR AND MARKETING STRATEGY EIGHTH EDITION
2008 年出版555 页ISBN：0073529850
MARKETING MANAGEMENT KNOWLEDGE AND SKILLS FOURTH EDITION
1986 年出版864 页ISBN：0256137277
MARKETING MANAGEMENT STRATEGIES AND PROGRAMS FIFTH EDITION
1994 年出版480 页ISBN：0071133224
