PRINCIPLES OF MARKETING (NITH EDITION)
PHILIP KOTLER,GARY ARMSTRONG著2001 年出版785 页ISBN:
PRINCIPLES OF MARKETING SECOND EDITION
JOEL R.EVANS1988 年出版594 页ISBN:9780023343407
PRINCIPLES OF MARKETING TENTH EDITION
PHILIP KOTLER GARY ARMSTRONG2005 年出版610 页ISBN:7302114358
Principles of marketing fourth edition
Jay diamond Diamond and Gerald pintel and professor emeritus1991 年出版537 页ISBN:013714668X