MARKETING:CONCEPTS AND STRATEGIES SEVENTH EDITION
WILLIAM M.PRIDE AND O.C.FERRELL1991 年出版0 页ISBN：
STRATEGIC HOTEL/MOTEL MARKETING REVISED EDITION
CHRISTOPHER W.L.HART DAVID A.TROY1985 年出版315 页ISBN：
MARKETING:CONCEPTS AND STRATEGIES NINTH EDITION
WILLIAM M.PRIDE AND O.C.FERRELL1995 年出版862 页ISBN：
MARKETING CONCEPTS AND STRATEGIES SIXTH EDITION
WILLIAM M.PRIDE O.C.FERRELL1989 年出版818 页ISBN：039536938X
STRATEGIC MARKETING MANAGEMENT CASES SIXTH EDITION
DAVID W.CRAVENS AND CHARLES W.LAMB1999 年出版624 页ISBN：
