CONSUMER BEHAVIOR BUILDING MARKETING STRATEGY 8/E
DEL I.HAWKINS ROGER J.BEST KENNETH A.CONEY2001 年出版776 页ISBN：0072416882
BUSINESS ANALYTICS FOR SALES AND MARKETING MANAGERS
GERT H.N.LAURSEN2011 年出版242 页ISBN：9780470912867
Fundable knowledge the marketing of defense technology
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FUNDAMENTALS OF MARKETING EIGHTH CANADIAN EDITION
MONTROSE S.SOMMERS JAMES G.BARNES WILLIAM J.STANTON MICHAEL J.ETZEL BRUCE J.WALKER1998 年出版706 页ISBN：0075600676
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Montrose S.Sommers and James G.barnes and Michael J.etzel and Bruce J.walker1995 年出版798 页ISBN：0075525143
MARKETING MANAGEMEN:STRATEGY AND CASES 3RD EDITION
1982 年出版821 页ISBN：0471098477
MARKETING RESEARCH:EIGHTH EDITION INTERNATIONAL STUDENT VERSION
GARL MCDANIEL JR.ROGER GATES2010 年出版759 页ISBN：9780470414361
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