书籍 金融英语阅读的封面

金融英语阅读PDF电子书下载

刁孝华主编

购买点数

8

出版社

成都:西南财经大学出版社

出版时间

2013

ISBN

9787550411807

标注页数

107 页

PDF页数

115 页

书籍介绍
本教材从培养高级应用型人才的目标出发,内容包括:五大部分,十三个章节,以金融学概念为基础,从金融市场,中央银行,货币政策等宏观金融知识到贷款,债券,股票,期货和保险业等金融实务知识都进行了介绍,还结合当今金融业热门话题,补充了专题实用性辅助阅读。此外,并配有相关的阅读习题及问题理解。

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图书目录

Chapter One:Financial Market 1

Part One-Financial Market 1

The Introduction to the Financial Market 1

A Short History of Modem Finance 5

Part Two-The Trend of the Financial Market 9

Brokerage Firms Move to Set Up Futures Markets 9

Chapter Two:Bank 13

Part One-Central Bank 13

The Main Functions of the Central Bank 13

Policy Instruments of Central Bank 19

Part Two-Commercial Bank 25

Personal Bank Services 25

Types of Loans Granted by Commercial Banks 31

Part Three-Monetary Policy 37

Monetary Policy 37

Money 41

Chapter Three:Investment 47

Part One-Investment Bank 47

Investment Banks and Investment Bankers 47

Global Investment Banks Try China-Again 51

Part Two-Bonds 56

China Sells More US T-Bonds 56

Part Three-Securities 60

Stocks and Stock Exchanges 60

Restoring Faith in the Stock Market Essential to Economy 65

Part Four-Derivatives 69

Special Financial Instruments 69

Chapter Four:Insurance 75

Part One-Insurance 75

Filling China's Insurance Gaps 75

Part Two-Life Insurance 80

Secure Future for Life Insurance 80

Part Three-Non-life Insurance 84

Property Insurance Provides Protection Against Risks to Property 84

Chapter Five:Financial Events 88

The Asian Financial Crisis 88

Why the Bundesbank Is Wrong 92

Greed Is Not Good for Goldman 97

A Possible Third Way for Bank Investors 102

Reference 107

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