CHARLES W.LAMB JOSEPH CARL MCDANIEL1998 年出版693 页ISBN:0538870117
Charles W.Lamb and Joseph F.hair and Carl mcdaniel2002 年出版751 页ISBN:0324125674
MARKETING RESEARCH SIXTH EDITION
CARL MCDANIEL AND ROGER GATES2005 年出版677 页ISBN:
(美)小卡尔·迈克丹尼尔(Carl McDaniel,Jr,)(美)罗杰·盖兹(Roger Gates)著;范秀成等译2002 年出版400 页ISBN:750537673X
市场调研精要,ISBN:9787505376731,作者:(美)小卡尔·迈克丹尼尔(Carl McDaniel,Jr,),(美)罗杰·盖兹(Roger Gates)著;范秀成等译;范秀成译...
MARKETING RESEARCH ESSENTIALS SECOND EDITION
CARL MCDANIEL ROGER GATES1998 年出版462 页ISBN:0538876697
ESSENTIALS OF MARKETING SECOND EDITION
CHARLES W.LAMB JOSEPH F.HAIR CARL MCDANIEL2001 年出版579 页ISBN:0324073518
ESSENTIALS OF MARKETING THIRD EDITION
CHARLES W.LAMB,JOSEPH F.HAIR AND CARL MCDANIEL2003 年出版601 页ISBN:0324113900
(美)小卡尔·麦克丹尼(Carl McDaniel,Jr.),(美)罗杰·盖茨(Roger Gates)著1998 年出版822 页ISBN:781044235X