小企业的有效管理 创业实务 an entrepreneurial approach
（美）诺曼·M. 斯卡泊莱（Norman M. Scarborough），（美）托马斯·W.齐曼拉（Thomas W. Zimmerer）著；楼尊等译2006 年出版685 页ISBN：7302121133
本书是一本非常实用的创业和中小企业管理教材或指导书。全书以创业者和经营管理者为中心，以小企业从创立到发展过程的各阶段可能面对的挑战为逻辑顺序，从如何制定可靠商业计划完成创业准备，到创业之初最关心的...
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